Over 25 years experience in Entertainment Marketing

Carol is currently CMO on the national tour of To Kill A Mockingbird and is developing a strategic marketing plan for Chester Theatre Company.  She is finishing up as interim Director of Marketing for Victory Gardens in Chicago.  Carol most recently was the the director of Marketing and Communications for Barrington Stage Company in Pittsfield, MA where she oversaw the marketing of ten world premiere plays and musicals, including American Son which recently ran on Broadway and is now a Netflix movie. Prior to the Berkshires, Carol oversaw the marketing for the recent production on Broadway of On The Town as well as working with Roundabout Theatre Company on sponsorships for their 50th anniversary. At Blue Man Productions, Carol oversaw worldwide marketing and press for all Blue Man endeavors.  Managing a $20 million budget, Carol oversaw the marketing for Blue Man live theatrical shows in Las Vegas, Boston, New York, Chicago, Berlin, London, Tokyo, and Sydney as well as the marketing for all their development projects including TV and film.

Prior to coming to Blue Man Productions, Carol worked at Allied Live (formerly TMG, The Marketing Group), where she oversaw the marketing and promotions for multiple Broadway shows, including, but not limited to, LaBoheme, Avenue Q, Wicked, Mamma Mia, Movin’ Out, Taboo.  She also oversaw the marketing for the launch of Manhattan Theatre Club’s new Broadway home, The Biltmore.

Carol was the Executive Director of Marketing for Disney Theatrical Productions, where she handled the marketing for The Lion King, Aida, and Beauty and the Beast.  Carol also directed the marketing for Dodger Theatricals, where she worked on the Tony Award® winning Titanic, in addition to Footloose, The King and I, and Once Upon a Mattress.

Before coming to New York, Carol was the owner of the Pump Boys and Dinettes Dinner Theatre in Branson, MO where she handled all marketing efforts and sat on the Board of Directors of the Chamber of Commerce.  She also headed up the advertising committee for the CVB.

Carol’s marketing career began in Chicago where she was the Director of Marketing for the International Theatre Festival of Chicago, which brought sixteen international theatre companies to town for a bi-annual six-week festival.  Also in Chicago, Carol developed the in-house ad agency for Cullen, Henaghan, and Platt, the city’s most prolific off-loop theatre producers.

Prior to working in marketing, Carol was a successful LORT stage manager.